Friday, September 10, 2010

Bschool Rankings

IMD does not usually turn heads, especially not in the US, unless you have been one of the people researching Bschools around the world. In Europe, I'm sure IMD is more recognized and the brand much stronger. So what do rankings say about IMD? There are several main rankings that we see in the market today:

1. BusinessWeek (Non US - 7th)
- Based largely on MBA grad and recuiter surveys
2. Forbes (Non US - 2nd)
- All about ROI, purely financial score
3. Financial Times (World - 15th)
- Survey of MBA alumni 3 years post and some business school data
4. The Economist (World - 2nd)
- 20% based on student and alumni surveys and 80% data provided by the school

Not too shabby? The ranking game gets really old as each organization ranks the MBA programs differently. What an applicant needs to do is to really understand what the main goal and purpose is when going for an MBA. Keep asking yourself Why? Why? Why? Weight your factors selfishly and you will have your own ranking of Bschools, which in the end is the MOST important!

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