Monday, April 25, 2011

There and back again...

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In the past few weeks, there has been a frenzy of activities in the program. We completed our first round of exams at the beginning of April and had a real weekend! It ended all too quickly and when we came back to class, we had the innovation bag challenge, in which the MBAs and EMBAs were pit against each other to come up with the best bag for students/executives. I must say, the innovation class was great; I thoroughly enjoyed myself and am pretty confident to lead an innovation exercise wherever I may end up. Next, we also had to pick our International Consulting Projects in one hour. That was a tough exercise, as we struggled to find the “right” project that will define the rest of the program. And in the midst of all these activities, we find ourselves having to finish the strategy mid-term, in which most of the class stayed up through the night to complete it and then go to class… class attendance was at its lowest at ~70 the day after! Following this intense week, we raced into the Easter break.

A few of us escaped to the vineyards for a picnic that Thursday. It was beautiful and we had a fantastic time. Alison and I then fled to Lugano and Como to enjoy the rest of the long weekend. All I have to say is: Wine, Pizza, Pasta, Sunshine and Gelato…

Next up, integrative exercise number two, finishing up our startup projects and never ending accounting and finance!

Lugano, Switzerland

what it's like in Gelato heaven

Thursday, April 21, 2011

Innovation challenge

we recently had a bag innovation challenge and we put forward a series of marketing videos to gain market awareness for our brand. it was fun and very different from other exercises. here are the campaign videos.

it was fun while it lasted and then we were faced with a strategy midterm that we had to complete in two nights. most of us worked till 4-5am and some did not even go to bed. we then had to head to class at 8am. i think it was a record that almost 20 people did not show up.

Friday, April 8, 2011

IMD Video Contest

Video editing, interviews, photos for the stop motion segment probably took more than 40 hours of work! Thank you Alison for providing some editing help when school got really crazy and being the creative director for the stop motion segment. We did have to cut it by 30sec to fit into the final video. Thanks to all who helped and pitched in!

Global Business School Network competition